SUCCESS STARTS HERE

Our experts have put together videos with quick and easy tips to help you succeed in competitions and take your idea to the next level. Each video comes with an attached activity to help guide you through the topic. Watch one or all of these videos depending on what area you need help with or watch them all in order for a complete guide through the innovation process.

DESIGN THINKING

Design thinking is a process that helps you make sense of complex problems and identify potential solutions. This video walks you through how to use design thinking to generate ideas, gain insight, and reduce risk.

CREATING AN ELEVATOR PITCH

An elevator speech, or elevator pitch, is a short verbal presentation that tells someone what your business is. This video walks you through how to write and give a great elevator speech that will 'wow' your audience!

BUSINESS MODEL CANVAS

The Business Model Canvas is a tool to help entrepreneurs walk through what it takes to start a business. This video walks you through that process to help you build a successful business.

CUSTOMER DISCOVERY

Customer discovery is an important step that helps you identify your customer's problems and needs. This video will walk you through how to have a great customer discovery conversation to increase your chance of success.

NEXT STEPS

For more information about entrepreneurial training and resources, please contact us at iowajpec@uiowa.edu.